1970 Ford Torino Sales Brochure Booklet Old Original

1970 Ford Torino Ford Sales Brochure Booklet Original 

For 1970, the Torino became the primary model and the Fairlane became a sub-series of Torino. Ford moved away from emulating the boxy lines of the full-size Fords to a completely new body for the 1970 Torino/Fairlane line influenced by coke bottle styling. Just as tailfins were influenced by jet aircraft of the 1950s, stylists such as Ford stylist Bill Shenk who designed the 1970 Ford Torino were inspired by supersonic aircraft with narrow waists and bulging forward and rear fuselages needed to reach supersonic speeds (see Area rule).

The 1970 Torino had more prominent long hood short deck styling, and was longer, lower and wider than the 1969 models. All models had a lower and less formal roofline compared to previous years. The windshield rake was increased, and the Sports Roof models had an even flatter fastback roofline. The Torino had a pointed front end and overall styling appeared much more aerodynamic than years previous. The grille covered the full width of the front fascia and surrounded the quad headlights. The front fender line extended to front door, sloping downward and gradually disappearing in the quarter panel. Both front and rear bumpers were slim tight fitting chromed units, that followed the body lines. The taillights were situated in the rear panel above the bumper, and were now long rectangular units with rounded outer edges.

The model line-up for 1970 initially featured 13 models. The base model "Fairlane 500", was available in a 2-door hardtop, 4-door sedan, and 4-door wagon. Next the mid-level "Torino" was available as a 2-door and 4-door hardtop, a 4-door sedan and station wagon. The 4-door pillarless hardtop was a new body style for the 1970 model year (Chevrolet introduced this body style for its intermediate Chevelle starting in 1966). The "Torino Brougham," the top trim level, was available as a 2-door and 4-door hardtop, and a 4-door station wagon. The sporty "Torino GT" was available as a 2-door Sports Roof and convertible. The performance model, the "Torino Cobra" was available as a 2-door Sports Roof only.

To add to this extensive line-up, the Falcon name was added mid-year as a new entry-level intermediate. The Ford Falcon compact model continued for the first half of the 1970 model year, but was discontinued as it could not meet new federal standards that came into effect on January 1, 1970. As a result, the Falcon model name was used as the new price leader for the intermediate line. The 1970½ Falcon was available as a 2-door and 4-door sedan, and 4-door station wagon. These were the lowest priced intermediate models with less standard features than the Fairlane 500s. The Falcon was the only intermediate that used a rubber floor instead of carpet, and was the only series that offered a pillared 2-door sedan. Also introduced mid-year was a Torino 2-door Sports Roof model, which was marketed as a low price alternative to the GT. With the above mid-year additions, the Ford intermediate line-up consisted of 17 separate models.

The new body for 1970 added inches and pounds to the Torino resulting in stretching the chassis used in 1968–69. All cars grew by about 5 in (127 mm) in length, and now rode on a longer 117 in (2,972 mm) wheelbase (station wagons used a 114 in (2,900 mm) wheelbase). Weight was up for most models by at least 100 lb (45 kg). The wheel track was widened to 60.5 in (1,537 mm) in front and 60 in (1,524 mm) in the rear to help the Torino improve its road holding abilities. The extra width between the spring towers increased the engine compartment size allowing the larger 385 Series V8's to fit. However, the suspension remained unchanged from the 1969 models. Optional suspension packages included the competition suspension and heavy-duty suspension options. The competition suspension consisted of extra-heavy-duty front and rear springs (500 lb (226.8 kg) per inch front, and 210 lb (95.3 kg) per inch rear), Gabriel shocks (staggered rear shocks on 4-speed cars), and a large 0.95" front sway bar (0.75" standard on other suspensions). In a 1970 Motor Trend test of a Torino Cobra, Motor Trend described the competition suspension as "completely different: The car goes through tight turns in a confidence-inspiring controlled slide. It's all very smooth and unusual."

Interiors on the Torino were all new for 1970. The dashboard used a linear style speedometer cantered on the driver and a new "ribbon" style tachometer was an option for V8 models. A temperature gauge was the only available gauge; oil pressure and electrics were monitored with warning lights only. High back bucket seats were available for all 2-door models, as was an optional console. All 2-door hardtop, Sports Roof and convertible models had "Direct Aire" ventilation systems as a standard feature, which eliminated the need for side vent windows. The 2-door sedan, 4-doors and station wagons still had vent windows but the "Direct Aire" system was an option for these models. The ignition switch was moved from the instrument panel to the steering column, in compliance with Federal regulations. The steering wheel and column-mounted shifter locked when the key was removed.

The engine line-up received major changes, and only the 250 CID I-6, 302-2V and the 351W-2V were carried over from 1969. Most models continued used the 250 CID I-6 as the standard engine. Optional engines included the 302-2V (standard on GT and Brougham models), 351W-2V, the new 351 Cleveland available with a 2- or 4-barrel carburettor, and the new 429-4V 385 Series V8 (standard on the Cobra models). Selecting the 351-2V on the option list could have resulted in the buyer receiving either the 351W-2V or the 351C-2V; both shared the same power rating and VIN code. The 429-4V was available in three different versions. The first was the 429 Thunder Jet, the standard engine for the Cobra, rated at 360 hp (270 kW). Next was the 429 CJ (Cobra Jet), rated at 370 hp (276 kW), which included a 2-bolt main block, hydraulic lifters, a 700 CFM Holley or 715 CFM Rochester Quadra jet carburettor, and was available with or without Ram Air. The top option was the 429 SCJ (Super Cobra Jet), rated at 375 hp (280 kW), and was part of the "Drag Pack" option. Selecting the "Drag Pack" option turned a 429 CJ into a 429 SCJ. The drag pack required either the 3.91:1 or the 4.30:1 axle ratio, and included a 4-bolt main engine block, forged pistons, 780 CFM Holley carburettor, engine oil cooler, and a solid lifter cam. The "Detroit Locker" rear differential was included when the 4.30:1 axle was ordered while the "Traction-Lock" limited-slip differential was included with the 3.91:1 axle. Ram Air induction was optional on the 351C-4V, 429 CJ and 429 SCJ, but Ram Air did not change the advertised power ratings. The Ram Air option included a "shaker hood" where the scoop was attached to the top of the air cleaner assembly, and protruded through a hole in the hood. A 3-speed transmission was standard on all models except for the Cobra which came with a 4-speed as standard equipment. The Cruise-O-Matic was optional for all engines while the 4-speed transmission was available on all engines except the six and the 302-2V.

Torino Brougham models came standard with extra exterior and interior trim, finer upholsteries, wheel covers, unique emblems, extra sound insulation and "Hideaway" headlights. "Hideaway" headlights had headlight covers that were styled to look like the grille of the vehicle extended across the front end. When the lights were turned on, vacuum actuators would flip the covers up and out of the way to expose the quad headlamps. Motor Trend  that "when you get into a Brougham, it's the same feeling as an LTD, or even, dare we say it, a Continental. But in a more manageable scale." Motor Trend gave accolades to the 1970 Torino Brougham 2-door for its quiet interior that only allowed "the muffled thump of freeway expansion-joints [to] intrude."

The Torino GT came standard with non-functional hood scoop moulded into the hood, GT emblems (including the centre of the grille), dual colour-keyed sport mirrors, full width tail lights with a honeycomb effect (the centre portion was only reflective), black decklid appliques, and hub caps with wheel trim rings. Standard tires for the GT were E70-14 fibreglass belted tires, while convertibles wore F70-14s. Bucket seats and console were not longer standard equipment on the GT, but remained as options. Other new options for the Torino GT were a reflective laser stripe, which ran down the middle of the side of the Torino from the front fender to the door, and Hideaway headlamps. Motor Trend magazine tested a 1970 Torino GT Sports Roof with a 429 CJ, C-6 Automatic, and 3.50:1 gears, and obtained a 0 – 60 mph (97 km/h) time of 6.0 seconds, while the quarter-mile took 14.4 seconds at 100.2 mph (161.3 km/h).

The Torino Cobra remained the top performance model, but was a lower level of trim than the Torino GT. The Cobra was only available as a Sports Roof, and came standard with a 4-speed close ratio transmission, Hurst shifter, competition suspension, flat black hood and grille, 7-inch-wide wheels, F70-14 tires with raised white letters, twist style exposed hood latches and "Cobra" emblem. New options included 15 in (380 mm) Magnum 500 wheels with F60-15 tires and flat black "Sport Slats" for the rear window (both also available on the Torino GT). Performance was strong even though the Torino was heavier for 1970. Motor Trend tested a 1970 Torino Cobra equipped with the Ram Air 370 hp (276 kW), 429 CJ, C-6 automatic and 3.50:1 rear axle, and it went from 0 – 60 mph (97 km/h) in 6.0 seconds while taking 14.5 seconds at 100 mph (161 km/h) to go through the quarter-mile. Motor Trend wrote "The weight obviously helped traction, as it was fairly easy to accelerate away from a standing start with only a modicum of wheelspin." Motor Trend also tested a 1970 Cobra with a 429 SCJ, 4-speed and 3.91:1 gears, and resulted in a 5.8-second 0 – 60 mph (97 km/h) time, with a 13.99-second quarter-mile at 101.0 mph (162.5 km/h). Super Stock and Drag Illustrated bested that time, in their test of a Torino Cobra equipped with the 375 hp (280 kW), 429 SCJ, C-6 automatic, and 3.91:1 rear gears. They were able to run the quarter-mile in 13.63 seconds at 105.95 mph (170.51 km/h), however, this was after the carburettor had been modified (improved power valve, larger primary and secondary jets). Super Stock and Drag Illustrated fitted a pair of slicks to the same Torino and ran a 13.39 seconds at 106.96 mph (172.14 km/h).

Station wagon models for 1970 were offered initially in three different levels: the Fairlane 500 wagon, the Torino wagon, and the Torino Squire wagon. Mid-year 1970, the Falcon wagon became base station wagon. The Sheetmetal on the station wagons was not changed as drastically as 2-door and 4-door models. The majority of the Sheetmetal behind the front doors was carried over from the 1968–69 body style. As a result, the wagons appeared more upright and square than the sedans and coupes. The Torino Squire, the top level wagon, featured simulated woodgrain sides, headlamp covers and a trim level similar to the Torino Brougham sedan. The Squire came standard with a 302-2V V8 engine and power front disc brakes; other wagons had 4-wheel drums and the 250 CID I-6. All wagons used Ford's "Magic Doorgate" two-way tailgate, but the power rear window, rear-facing third seat and roof rack were options. Ford offered a trailering towing package for all Torinos that would allow Torino to have a Class II tow rating (3,500 lb (1,588 kg)). This package included heavy-duty suspension, heavy-duty battery and alternator, extra cooling package, and power front disc brakes. The 351 cu in (5.8 L) or 429 cu in (7.0 L) engine, power steering and the Cruise-O-Matic transmission were required options.

Overall, 1970 was a successful year for Torino. It was a well received car by the automotive press and was selected as the Motor Trend Car of the Year for 1970. Motor Trend said the Torino was "Not really a car line in the old sense, but a system of specialty cars, each for a different use ... from luxury to performance." Ford produced 230,411 Torinos for 1970, along with 110

This is 8 and 1/2 by 11 inches with around 18 pages. Great shape