1958 Lincoln Large Prestige Sales Brochure Booklet Old Original

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To build a better business case for its flagship and the division that marketed the vehicle, the Continental model line underwent extensive changes for the 1958 model year. To widen its sales potential, Ford required Continental to reach a $6,000 price point ($60,858 in 2022 dollars  (a 40% reduction from the Mark II), allowing the division to better compete against Cadillac Eldorado and Imperial LeBaron.To allow for production at a larger scale, the Continental model line was more closely integrated with Lincoln, differing primarily in roofline, trim, and grille. For 1959, Ford cancelled the Continental division outright, with its model line remaining through the 1960 model year as part of the model cycle.

The first all-new unibody design since World War II, this generation of the Continental is one of the largest sedans ever built by Ford Motor Company (or any American automaker).

This is BIG 10 by 14 and 3/4 inches with around 10 pages.    FANTASTIC CONDITION FOR AGE..  GREAT ADDITION FOR LINCOLN GUY